Furthering its goal to empower people all over the world to stay connected, Facebook is launching a new app called Messenger Lite to people in Nigeria, Germany, Japan, the Netherlands and 146 other countries.
Messenger Lite is a standalone version of Messenger for Android. It is a slimmed down version of Messenger that offers the core features of Messenger for markets with slower than average internet speeds and a prevalence of basic Android smartphones.
With Messenger Lite, people are able to quickly and easily send text, photos and links to anyone using Messenger or Messenger Lite.
More than 1 billion people around the world use Messenger every month from a range of mobile devices on networks of various speeds and reliability.
With Messenger Lite, more people can stay in contact, regardless of network conditions or storage limitations on their Android devices. Messenger Lite was built to give people a great Messenger experience, no matter what technology they use or have access to.
Messenger Lite is under 10MB, so it’s fast to install and quick to start up. It includes Messenger’s core experiences such as messaging, sending and receiving photos and links, and receiving stickers. Messenger Lite uses the same bolt logo as Messenger, but with colors reversed. The bolt is blue with a white chat bubble background.
Founded in 2004, Facebook’s mission is to give people the power to share and make the world more open and connected. People use Facebook to stay connected with friends and family, to discover what is going on in the world, and to share and express what matters to them. Facebook has 1.04 billion daily active users on average worldwide and 7.2 million daily visitors from Nigeria.
Source: Red Media Africa
About Red Media Africa
Red Media Africa (www.redmediaafrica.com) is the PR & Empowerment Marketing division under the parent brand, RED. It focuses on using inspiration, empowerment and action to help brands and organisations connect with their audiences, enhance their bottom-lines and lead in their industries. It has 6 major practice areas: Corporate Practice, Technology Practice, SME Practice, Governance Practice, Faith Practice and the International Practice - with work for brands across Nigeria, Ghana, Kenya and South Africa. RED owns the continent's largest portfolio of youth media brands. Its Content Division holds brands across TV, radio, online and events including Y! Magazine,YNaija.com, Rubbin' Minds, #YTech100 and the The RED Summit. It also anchors a development firm, The Future Project, which projects include Africa's leading youth platform, The Future Awards Africa, HowCanIGetInvolved.com and Aiki.ng, which is run in conjunction with Microsoft.